Paper Route NYC

We built Paper Route from the ground up into a true brand system. Deliverables included a custom logo, curated color palette, cinematic homepage, and refined About + Contact pages. On the backend, we engineered advanced booking logic with deposits, balances, and chauffeur vs. self-drive toggles, all styled beyond Shopify Dawn. The result: a scalable luxury rental platform that positions Paper Route as a serious player in the NYC market.